SOMBOON CENTRAL EMBASSY,
Thailand

Somboon Seafood’s flagship at Central Embassy presents a refreshed dining environment that reinterprets the brand’s heritage through a contemporary visual lens. Designed by ONG&ONG Thailand, the interior shapes a refined dining experience within one of Bangkok’s luxury retail destinations, bringing clarity and sophistication to a space closely associated with the brand’s culinary reputation.

The design is anchored by bold red walls embossed with large-scale floral motifs. These sculpted surfaces introduce depth and shadow, transforming the brand’s signature colour into a tactile spatial experience, with integrated lighting accentuating the relief work along the dining perimeter. Lighter, textured finishes balance the red palette, including soft beige seating and timber-effect dining tables that provide a calm counterpoint to the vibrant backdrop.

Partition elements add another layer of articulation. Deep red geometric screens delineate zones while maintaining visual openness, their patterns echoing traditional craftsmanship. White sculptural pendants introduce soft luminosity, balancing stronger gestures effectively.